It’s expected the World Trade Organization (WTO) will announce on Monday, December 7, their ruling on the damages that U.S. Country of Origin Labeling (COOL) has cost the Canadian and Mexican livestock industries. That amount, likely to be almost $3 billion, will immediately be authorized for retaliation against our U.S. exports.
In a recent interview, Colin Woodall, NCBA Vice President of Government Affairs, explains the concerns that surround the impending announcement by the World Trade Organization (WTO). Find a link to Woodall’s interview here . . . it will be 4 minutes well spent that go a long way towards explaining the controversy surrounding the repeal of COOL, and the potential for a negative impact on our livestock prices.