Richard Grusin

The Virtual Life of Film by D.N. Rodowick

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The Wachowski’s The Matrix

Rodowick, D. N. The Virtual Life of Film. Cambridge, MA: Harvard UP, 2007.

Rodowick’s philosophical musings on the curious circumstances at the beginning of the 21st century which saw the physical nature of the cinematographic medium changing from real film to digital capture, processing, and projection. Full of asides that feel just as valuable as his main ideas, which follow Stanley Cavell’s notions of the automatisms of media as their defining features, the book is dense and a little difficult to navigate. Luckily, in his preface he provides a succinct overview of his argument and its progress.

In his first section, he argues that even though the physical film is changing, the concepts and ways of understanding visual media propagated by film throughout the 20th century still retain a tight grasp on the current technology such that we can still use many of the ways of understanding images derived from film theory and our narrative practices still largely spring from classical Hollywood narrative structures.

In his second section, he spends a lot of pages working through understanding what the film medium provided artists and audiences in its automatism, or those elements that were central to the operation of the medium itself. Largely agreeing with and expanding upon Cavell’s ideas, Rodowick suggests that film (and photography before it), are isomorphic in their capturing of reality. That is, a photograph captures the shape and time of the physical world as it existed in the moment of capture. A film does the same thing but over the course of time itself, an additional automatism Rodowick names as “succession.” Rodowick argues that the automatisms of automatic isomorphic capture has been largely understood via its spatial representative powers, the idea that the photograph contains evidence of a place, while Rodowick argues that the temporal element is more important, it contains evidence of a place from the past. The photograph (and film) therefore brings evidence of the past to us in the present and creates an uneasy mixture of the two, a mixture that never fully coalesces into one thing but remains separate via the screen. Up there is the past, here in the present. Because of these automatisms, the physical nature of the cinematographic medium is crucial to understanding the way film effects us as audience members. When it disappears, Rodowick argues, something of great value is lost.

Part three is focused on that loss, and its digital replacement. Rodowick essentially argues that because digital capture is non-isomorphic because the light inputs are separated from the numerical outputs (that can be infinitely manipulated), it loses that sense of pastness that film once had and brought to the culture. In its place, Rodowick argues, the digital image creates a kind of ever-presentness (and interactive past) through its automatisms of constantly-refreshing, pixel-based “montage.” Basically, if every pixel is the smallest discrete unit of a digital image, Rodowick sees the digital image as already composed of the juxtaposition of those pixels in a way that creates a montage effect even in the still image. The fact that motion (or the simulation of it) is created by changing each of those pixels individually extremely quickly rather than the succession of images means that there is no longer such a thing as a shot, at least not without some modification. Rodowick proposes this drastic reconsideration of what the digital image is and how it works to reassert the value of film theory and terms to understand what’s happening, at least right now.

He astutely argues that the conventions of film and film theory still hold sway over the digital, even if the digital is fundamentally different from the filmic. Since artists, technology developers and engineers, and audiences still crave the sense of “perceptual realism” defined by the century of filmic history which says that what we see is a real record of the past as it was, modern digital images must still follow the rules of that perceptual realism, which asserts the physical reality of the image through the single-point perspective and laws of physics. It’s no wonder that digital images recreate these elements to claim a grounding in reality when their automatisms do not assert it themselves.

It’s a fascinating book, full of dialogue with film theorists like Metz and Bazin and Barthes and, of course, Cavell. On the digital side, Lev Manovich and Bolter and Grusin get their due as well. Film philosophy isn’t strictly my thing, and it usually takes me much longer to get through, but I also find it intensely fascinating. I noticed I was watching a movie after reading Rodowick’s breakdown of the digital image and I felt like I could see the pixels shifting, fundamentally changing the way I looked at digital images. That’s powerful stuff.

Remediation by Jay David Bolter and Richard Grusin

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Bolter, Jay David, and Richard Grusin. Remediation: Understanding New Media. Cambridge, MA: MIT Press, 1999.

I’m going to start doing shorter recaps for the books and essays that feel less crucial to my understanding of what’s going on or don’t bring as much to the table. It’s no knock on the works themselves, especially as I really enjoyed reading this one. I just need to get through this faster and I don’t foresee it being as important to my exams as other works I’ve already covered.

Jay David Bolter and Richard Grusin have one big idea in this text. It’s a little complicated but not too bad. Basically, they have a series of propositions that inform how they understand what media do and how they interact with each other. They examine this through the lens of new digital media like the web browser or VR, but it applies pretty generally across most media.

They claim that media works in two ways towards one goal. The two ways are immediacy and hypermediacy. Immediacy is the idea that a medium is a way to experience as closely as possible the thing represented in that medium, an idea most closely associated with point-of-view perspective in visual art forms. Hypermediacy is the idea that a medium is actually more multiplicative in ways that draw attention to the medium itself, as seen in a computer interface or television’s overwhelming combinations of different media like video and text and animation. Both of these interact with each other and are dependent upon each other, such that a medium is never wholly one or the other. Both of them are ways to get transparency, or an experience of something represented within the medium either via the act of getting closer to it or, paradoxically, further away but from many angles.

This is all tied in with their idea that remediation, or the movement of an idea or representation from one medium to another, is what mediums are. They contend that every new medium is simply the recreating and reformation of previous media in an attempt to get closer to transparency via a new combo of immediacy and hypermediacy. Its a convincing argument that they spend the majority of the middle of the book developing as they look at quite a few different media for how they remediate and employ immediacy and hypermediacy.

Their final section looks at the philosophical impact of their ideas as they develop ideas alongside Stanley Cavell and Laura Mulvey about how media position the self and incorporate their ideas of immediacy and hypermediacy into the fray. It’s all a little outside of my area of interest, but it was interesting to skim. They also push back against Marshall McLuhan’s technological determinism for its ignorance of the social and economic factors involved in the development and use of media but keep his concept of remediation and the interrelation of different media.