My first real assignment for this internship was to do some research. I am currently research all types of social media and what our main competitors in the market are doing.
Our number 1 competitor is called GT Nexus. They do something similar to what we do but have some different applications to the software and also a few different methods. But they are also a much larger company. While Acuitive has only about 20 employees, GT Nexus has over 800.
What i âme to find is that they are live on all of the major social media sites. Facebook, Twitter, Linkdin, Youtube, Google +, and have a very nice looking and fully functional website.
While Acuitive does have a very nice a professional website, we are not even close to being up to par on any of the Social Media Sites. We have a Google+ account but there is no owner so we cannot access it. We have a Facebook but rarely ever post or share anything. Each employee has their own Linkdin Page but there is no page for the company.
These are a few problems i knew right off the bat, and looking at our competitors on social media and the presence that they had, i knew that there was a lot of work to do!