By Brianna Gwirtz, OCJ field reporter
(Previously published online with Ohio’s Country Journal: August 27, 2023)
The input costs to farm have been continually rising for many years. The U.S. Department of Agriculture’s (USDA) February 2023 Farm Sector Income forecast projected total farm production expenses in 2023 at nearly $500 billion, up 4% from the prior year, but up $87 billion, or more than 28%, from 2020. For those raising livestock, looking outside of the typical commodity markets and focusing on direct-to-consumer meat sales may be an opportunity to increase revenue.
Garth Ruff, Ohio State Extension Beef Cattle Field Specialist, noticed the trend of direct-to-consumer sales increase in the wake of COVID in 2020. Many people turned to their local livestock producers for protein, instead of going to the grocery store.
“During COVID, we had quite a few calls and a high amount of people interested in selling directly to consumers. It’s leveled out since then. That’s been our big question the last few years, how many of these direct-to-consumer sales will be maintained?” Ruff said. “As long as the customer has Continue reading Pricing profitably: Direct-to-consumer meat sales have the potential to increase farm revenue