Business Model Canvas from ICE Scholars
This project was a collaborative business venture between six students from a Scholars survey course. The idea was to take some kind of value proposition, which for us was raw cookie dough that is rolled into sushi with various additions inside, and lay it out onto a business model canvas. There were many pivots resulting from excess costs and customer preferences determined by a series of surveys, but it ultimately culminated in a cart that would serve raw cookie dough mixed with protein at a location between Thompson Library and the RPAC. This journey was informative about the nature of how businesses change and flow over time to appease the customer and maximize profits in a low key format.