How REI’s Co-op Retail Model Helps Its Bottom Line

(Shared by Hannah Scott, Manager, Ohio Cooperative Development Center, OSU South Centers)

Managing a cooperative is different. In the co-op model, managers work with a board elected from and by the membership and they manage a business for the benefit of their members, among other unique characteristics. Check out the article linked here from The Atlantic to learn about how the co-op model makes REI different.

How REI’s Co-op Retail Model Helps Its Bottom Line
An interview with the company’s CEO, Jerry Stritzke
David McNew / Reuters
March 21, 2017