Chenxi Liu & Ana-Paula Correia
As mobile learning (m-learning) becomes increasingly prevalent in education, it is recognized for its potential to enhance the overall quality of teaching and learning. Despite the many benefits, m-learning apps often experience low retention rates, which directly impede learners’ benefit from using them and cause a waste of resources in app design, development, and maintenance. To investigate the critical factors influencing learners’ acceptance of m-learning outside the classroom, this study introduced a novel model, the Mobile Learning Acceptance Determination (mLAD) Model, based on the Technology Acceptance Model and the updated DeLone and McLean Information System Success Model. Through the mLAD model, the study identified the critical app quality factors that influence learners’ acceptance of m-learning. The moderating effects of the type of m-learning apps on learners’ acceptance of m-learning were also revealed.
An online questionnaire named the m-Learning Acceptance Questionnaire (mLAQ) was developed and disseminated through Amazon Mechanical Turk. A total of seven hundred forty-seven adult learners in the U.S. participated in the study. The descriptive statistical results of the examined factors revealed that m-learning apps available in the market demonstrate high mobility and content quality. Still, their interactivity and service quality could be improved.