Finally after model designed, supplies assembled and transported to distribution centers, iPhones are ready to sell.
iPhones are sold through many channels, including online store, retail stores, authorized sellers and cooperated telecom carriers.
Retail structure applied in Columbus
Though people get same iPhones, ignoring difference in signal system, customers need to pay different price. Sometimes, the US retail price may not be the cheapest in terms of currency exchange rate. And sometimes, the retail price in Europe Union countries may also differs. This interesting phenomenon is caused by various customs tariffs and sale tax. As a global product, iPhone also need to fit in different duty and tax rule to meet the government control. No single commodity can obey the trade and market rule set by the government.