Full Article on Price-Quality


Full Article
Finke, M., Ismail, M., Chen, P., Jayathirtha, C., Wang, H., Park, S. & Hanna, S. (1995). How much should consumers
be willing to pay for information about quality and price? Implications for cyberspace. Family Economics and
Resource Management Biennial
, 1, 21-22.


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Finke, et. al. article in 1995 FERM Biennial