Evaluating impact is a priority of Extension programs. Assessing the impact of digital content and online learning opportunities is no less important than assessing the impact of traditional face-to-face programs, but it does require a bit more planning and preparation. Evaluation should be fully integrated into the development and design of online learning opportunities. This webinar offers participants helpful information on incorporating evaluation into formal online learning through online courses and webinars and informal online learning through social media, videos, and e-newsletters.