From Left: Anupama Sukhu presented at the 2014 Student Research Forum. Not pictured: Eunice Hong and Su Hyun Shin. Copyright 2014 – The Ohio State University. All Rights Reserved.
Eunice Hong
Human Sciences, Consumer Sciences
Dr. Sherman Hanna, Advisor
Title: Alternative Estimates of Spending to Assess Emergency Fund Adequacy Using the Survey of Consumer Finances
Abstract: Due to the limited spending information in the Survey of Consumer Finances (SCF) data, previous studies using the SCF used income as a proxy for spending. We introduced a better method for estimating spending in the SCF and examined determinants of emergency fund adequacy based on our new estimate. Contact: hong.276@osu.edu
Su Hyun Shin
Human Sciences, Consumer Sciences
Dr. Sherman Hanna, Advisor
Title: Racial/Ethnic Difference in Risky Assets Ownership After the Financial Crisis
Abstract: The purpose of this study is to investigate risky assets ownership after the financial crisis by race/ethnicity using the 2010 Survey of Consumer Finances (SCF) datasets. Logistic regression analysis suggests that even after controlling for income, risk tolerance, education, and other factors, Black, Hispanic, and Asian/Other households are less likely to hold risky assets than White households. Contact: shin.375@osu.edu
Anupama Sukhu
Human Sciences, Consumer Sciences
Dr. Jay Kandampully, Advisor
Title: The Less Sustainable = More Enjoyable Intuition: Negative Effects of Sustainability on Enjoyment Inferences
Abstract: Marketers are increasingly promoting sustainable products (ie, products that are socially and environmentally responsible). However, relatively little is known about how product sustainability influences hedonism. In this research, the author is trying to demonstrate that consumers implicitly associate less enjoyment with sustainable products. Contact: sukhu.3@osu.edu