Coffee middleman — coyote

Coffee middleman can be considered a bridge between the coffee producer and coffee consumer.

Speaking of coffee middleman, we have to first introduce “Fair Trade”, a program that make the relationship between coffee consumer and producer in a more equal and meaningful one. However, to the farmers, they living they make usually don’t seem like an equal one in any way. The traditional coffee commodity chain is a fair trade chain. In a fair chain system, middlemen are often the one that try to minimize the payment to coffee farmers they purchase unroasted beans from.

middlemen

(Picture from Google Picture)

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