CFAES Website Search Feature Enhancement Launched

You may not be aware, but CFAES has nearly 300 unique websites on our network. While they are all part of the same web environment (Drupal), they are stand-alone sites.

Because of this set up, in the past if you did a search from the CFAES home page, the search was pulling content just from Likewise, if you did a search on a department website, the search was pulling content from only that department site.

Last week Marketing and Communications launched an enhancement that allows users to search all CFAES websites that are in our Drupal web environment.

By default, will return search results from all CFAES websites. All other CFAES websites, like departments and programs, will show only results on the individual site searched; however, once the search results appear, there will be a check box that allows users to unmark searching content only for that site.

This will make it easier for individuals to find our programs, people, and initiatives from our website.

New Extension Publications Online Store Now Open

The new website, OSU Extension Publications, is now open for business! New and returning customers will need to create an account before ordering publications. Please read the tips below before creating your new account.

  •  Because you are part of CFAES, you will need to contact the Extension Publications unit after you have created your account on the new site so we can add your account to our CFAES customer group. If you have paid on account with us in the past, this will ensure you can continue to do so in the new system and that you continue to receive the discounted price offered to CFAES entities. In this new system, you can also pay using a PCard, if that is a better payment option for you and your department/unit.
  • Click here to create a new account. After creating your account, please call 1-800-678-6114 so we can finalize the setup of your CFAES account.
  • If you create an account and place an order without calling us first, you will not have the option to pay on account, nor will you receive the CFAES discount.

Please note that OSU Extension County offices already have an account set up for them and were sent an email on July 3 with instructions on how to access their accounts. They do not need to call us after logging into their accounts.

As an account user, you will be able to view new orders you have placed, send messages to our customer service team, track shipments, and add multiple shipping addresses. Order history data from our old system will not carry over to the new platform. If you have any questions about order history for your account, please email us at

If you have questions as you navigate through the new site, please call 1-800-678-6114. Welcome to OSU Extension Publications.


CFAES and Brand Website Redesign and CFAES Identity Launch

The CFAES website and brand website redesign are the result of the creation of a CFAES identity that is enhancing our current brand. I want to highlight a few things about the CFAES identity, so you are clear about where we have been and where we hope to be in the near future.

CFAES Identity

As many of you know, in 2013, the university overhauled its brand. It changed the logo from the previous block style to the logo we have today; it also created standards for university colleges and units in utilizing the brand. These standards are:

  • A single logo for a college
  • An approved identifier for certain units within a college (scarlet band, which was approved for OARDC and Extension)
  • Four approved fonts for all publications and materials
  • An approved palette of colors for all publications and materials

The college adhered to the university brand standards and has done so for the past five years. In 2014, CFAES Marketing and Communications created a robust brand website with guidance and templates for the departments and units in support of the university brand. It also developed a brand advisory team to answer questions about the brand and approve all materials produced to ensure we were in compliance with university brand standards.

The launch of the CFAES identity is not creating a new brand; the university brand standards still apply today. The work is to enhance our existing brand and build a CFAES identity. This is being done in part by creating a graphic CFAES identifier, the CFAES tag. The tag is not a logo, but a graphic way to increase recognition of CFAES in the materials we produce. We also are introducing some optional graphic elements that can be used to build cohesion. These graphic elements (screened back photos, photo frames, textured backgrounds, etc.) can be used as departments and units see fit depending on the publication and audience.

Connecting all of our mission areas, departments, units and programs to the college (via the CFAES tag) enhances our recruitment, alumni engagement, legislative outreach, collaborative partnerships, and fundraising. If people know and understand the breadth and depth of the great work CFAES does, everyone benefits.

CFAES Brand Website

To support the launch of the CFAES identity, the brand website has been updated. To support the enhancements, we will have new templates for departments and units. These templates will help teams incorporate the CFAES tag as well as some of the optional graphic elements as they produce publications and materials.

The site also will be a landing page for additional guidance on publication development including the university and college editorial style guidelines, required nondiscrimination and accessibility statements, and social media guidelines. Having all of our guidelines in one place will make it easier for our users to create and produce publications and materials.

Website Redesign

As part of enhancing the materials we design in Marketing and Communications using the CFAES tag and the new graphic elements, we are gave the CFAES website a fresh look as well. The website design (color scheme and overall feel) has been the same for four years. It only seemed fitting as we refresh our look in printed materials, that we refresh our look online. Your departments and units will not need to do anything as a result of this refresh, and how your teams update and manage content will not change.

In addition to the redesigned look of the CFAES website, we also are launching two new features on the home page.

CFAES Stories

One of the new features you will notice on the new home page, is a section featuring stories. We have created a new section of the website called CFAES Stories, where we are writing feature stories on Who We Are, Discovery, Engagement, and Learning. This section allows us to tell stories showcasing the breadth and depth of our college that we may not have the opportunity to tell in our other communication vehicles.

CFAES Events

Another feature of the new home page is the enhancement of the Events section. Although users won’t see this change, individuals who manage content for CFAES websites will. We have added a feature to all of the event calendars on all of the websites, so individuals that add events to their sites can select the option to add their events to the CFAES calendar. Those events will be submitted for review, and upon approval, will appear on the CFAES calendar of events.

If you have any q1uestions about the CFAES brand and how it applies to the work you do, email

Continuum Magazine Available Online

The Winter 2017-08 issue of Continuum is available online.

In this issue, see how we are attacking hunger in the world and at home. Learn how our friends support students — our future leaders — and research that is solving the world’s grand challenges. Read about our programs to support One Health, for people, animals and the environment.

Continuum is a biannual magazine from the College of Food, Agricultural, and Environmental Sciences. Every day faculty, staff and students in our college impact the lives of people in Ohio and beyond through amazing discoveries, powerful extension programming, and classroom learning.



Per Dean Kress’ request, Marketing and Communications designed a geographic map of the college and its primary locations. The map will be printed as artwork in the open area outside of the dean’s suite in the Agricultural Administration building.

The unit wanted to make the map available to all CFAES employees. The attached PDF is designed for 11 x 17 printing.


CFAES Visual Brand Requirements

As one college in one university, CFAES embraces the university brand as well as has its own brand guidelines that shape how we want to be perceived by our consumers – alumni, colleagues, friends, donors, partners and legislators.

Our brand identity is what we stand for and what we offer. And, all employees and programs of CFAES are required to adhere to the brand guidelines including all departments and schools, all Ohio State University Extension programs, and all programs that are part of the Ohio Agricultural Research and Development Center.

The brand guidelines were established  in 2013 when the university rebranded and the college launched the new logo, the one we use today. As of late there have been many items and materials produced that have not been properly branded, so Marketing and Communications wanted to remind employees of the college brand and branding approval process.

There are very specific brand rules regarding the use of the logo, approved fonts and colors, co-branding, identifying OSU Extension and OARDC and identifying departments and units.

All items regardless of whether an Ohio State logo is being used or not are required to be pre-approved by the CFAES Branding Approval Team. Before programs submit an e-Request for printed items of any kind, the artwork should be submitted to the Branding Approval Team for review and approval.

The Brand Approval Team meets weekly (every Wednesday) to review all items submitted; however, if an item needs approved sooner than that, the team will review and provide feedback as needed. Purchasers should allow up to two weeks for review and approval; this allows time for the creator of the artwork to make necessary revisions and resubmit for final review and approval. In some cases, additional review and approval is also necessary by Ohio State Trademark and Licensing.

All printed publications, promotional items, etc. should be submitted for review to

Please note: CFAES central unit fiscal officers and business service center accountants and account clerks will not approve payment for any items that have not been approved by the Brand Approval Team.

Marketing and Communications is working on a new visual look for the college. This new brand identity will launch Jan. 1, 2018. Marketing and Communications will provide training on the new requirements, templates for easy transition, and the tools needed to adhere to the new brand identity.

All questions regarding the brand requirements can be directed to

CFAES Has a New Twitter Handle

Good morning. On June 30, CFAES changed  the name of @FoodAgEnvNews on Twitter to @CFAES_OSU. The new name more closely mirrors the name of the college and will be easier to find on Twitter.

If you currently follow us, the change will be seamless. On June 30, you saw tweets from the new handle if you use or the Twitter mobile app. You will, however, need to update websites and third party apps that subscribe to the @FoodAgEnvNews feed.

To help us spread the word, please retweet the tweets and posts from June 30 or share on your social media accounts.

CFAES Office of Marketing and Communications Relocates to Riverwatch Tower

As of Oct. 21, 2016, the CFAES Office of Marketing and Communications relocated from 258 Kottman Hall to Riverwatch Tower, 364 West Lane Avenue, Suite B120.

The following team members are now located at Riverwatch Tower:

Michelle Ball
Tim Bowman
Dave Davisson
Lauren Farr
Martha Filipic
Heather Gates
Melissa Leaders
Mitch Moser
John Rice
Jeremy Santaguida
Dave Scardena
Suzanne Steel
Tracy Turner Robinson
John Victor
Walter Warkus
Kim Wintringham
Kelly Zachrich

Please update your mailing and distribution lists for those employees. Individual employee phone numbers have not changed, and you can still reach the office at 614-292-2011.

CFAES Social Media Survey

The College of Food, Agricultural, and Environmental Sciences reached over eight million people through social media in 2015, and we would like to increase that in 2016 and beyond.  To do that, we are developing a strategic social media strategy for the college.

You can help us capture the impact of our current social media efforts by completing a brief survey.

The survey will help us learn about all of the social media sites that exist in the college, including departments, programs, Extension and OARDC, and how you use them to support your work. Not only do we want to know what “organizational” sites we have, but also which faculty and staff use their personal social media sites to promote their work.

The survey will take no more than 10 to 15 minutes to complete, and we need your response by May 27. If you use social media for Ohio State University business we need to hear from you.

Thank you for your help.  You will find the survey at this link.

Michelle Ball
Director, Marketing and Communications
The Ohio State University

College of Food, Agricultural, and Environmental Sciences
267 Kottman Hall, 2021 Coffey Road, Columbus, OH 43210
614-292-7538 Office / 614-537-2313 Mobile

Director of Marketing and Communications

On March 1, Michelle Ball will begin as the new Director of Marketing and Communications for the College of Food, Agricultural, and Environmental Sciences.  Most recently, Michelle worked for the Department of Jobs and Family Services as Assistant Bureau Chief and prior to that worked at the LearningWork Connection and Center for Learning Excellence here at Ohio State University.  Michelle brings diverse experiences related to strategic planning, marketing, communications, professional development and organizational change to the position.  In her role with CFAES, Michelle will provide overall leadership to our marketing and communications initiatives and lead a team of 26 individuals on the Columbus and Wooster campuses.

Michelle is looking forward to beginning the position in the college and connecting or reconnecting with the outstanding professionals across the university.  Michelle will be housed in 267 Kottman Hall and may be reached, by email, at ball.1893.

Culture of Health Initiative – Funding Opportunity

As many of you know, I am now the Co-PI of a new Robert Wood Johnson Foundation Grant supporting achieving a culture of health in the United States.

RWJF_Fact Sheet_2016.01.26

There are opportunities for your schools and communities in this new funding profile from RWJF! The Foundation is putting $10 million/year into 4 different project arms (yes, that’s $40M per year).

·         Doctoral students—any doctoral student from any field who wants to tie their work to a culture of health. I know there are many in Ag related fields who care about communities and economics of health, the built environment, etc.

·         Young Faculty—again, any who would want to partner with a community based organization. This opportunity supports 2 faculty working with a community member/organization (faculty get $25,000 stipend x 2 years + they can apply for a research grant.)

·         Multi sector health leaders—this is your YMCA/YWCA, churches, NGOs, community based organizations– you name it, a very large catch all category. A lot of your university-related groups could fit here.

·         Clinical Leaders—this category supports active mid-career clinicians (MD, RN, RD, DMD, DVM, social workers, OT, PT—so think of people who work in health but also in developmental issues like adults with autism and such)—this is the program I am leading.

Please see the FACT SHEET attached and share this broadly with your colleagues across your institutions.

The national program site launches February 22nd and after that will start a series of public information webinars with more details about the different opportunities.

All of these are leadership training programs and focus on diversity, inclusion, and health disparities, in accordance with the RWJF mission.

Good luck! I hope you see your organizations named as RWJF Culture of Health recipients!

All the best,


Claudia S. P. Fernandez, DrPH, MS, RD, LDN
Clinical Assistant Professor, Department of Maternal and Child Health
Gillings School of Global Public Health
The University of North Carolina at Chapel Hill
and Adjunct Assistant Professor
Department of Agricultural & Extension Education
The College of Agriculture and Life Sciences
North Carolina State University

Director of Marketing and Communications Named

I’m pleased to share with you that Michelle Ball has accepted our offer to become the next Director of Marketing and Communications, effective March 1. I’m grateful for all of the participation throughout the interview process, and for providing me and the search committee with helpful feedback. We were very fortunate to have had highly qualified candidates both apply and interview for this position.

In the coming weeks we will provide additional information on office location and contact information for Michelle.


Ronald Hendrick, PhD
Acting Dean and VP for Agricultural Administration