After the footballs are purchased, the next step is consumption. The consumption of a football tells us who is using it. Since the sport is predominantly played here in the United States, this is where most of the consumption occurs. Footballs are primarily used outside, whether on a football field by teams or players practicing, or at a local park where people can play a friendly game. There also are some indoor arenas that were created to play football indoors. However, footballs can have other uses as well. They can also be used as a rehabilitation device for the injured or in schools for special education students. Footballs can be used to decorate, whether as an artist’s work or in a child’s bedroom. Another potential use is being displayed as memorabilia with a prized autograph. The many uses for footballs show the importance of having every one of them produced perfectly, because most importantly, they are used to create memories.