Social Media Guidelines

Effective April 15, 2019, The Ohio State University adopted The Institutional Social Media Accounts for Marketing and Communications policy. If you manage a social media account for CFAES purposes, please read the policy and accompanying documents at go.osu.edu/socialmediapolicy. To help you implement the policy, please refer to the Social Media Policy Playbook.

As you know, our brand identity reinforces that we are one college with one mission: We sustain life.

Through all CFAES communications, including social media accounts, we want individuals—alumni, donors, partners, friends, legislators, and clientele—to know and recognize who we are. We also want them to know about the great work we do through teaching, research, and outreach. To do that, we must be consistent in how we communicate about who we are. To help strengthen our online identity, we have created avatars to be used across all accounts. If you maintain a CFAES-related social media account, please use the general CFAES avatar. If your program is a cross-college initiative, meaning your work is done through more than one college, please use the alternate avatar. Avatars should be applied to accounts now.

If you have any questions about avatars, social media branding, or have trouble downloading the files below, please email the CFAES Brand Team at CFAES_BAT@osu.edu.

CFAES avatar

Alternate social media avatar