Stories & Photoshop

Last week we decided to chill out on posting content to the timeline and focus on creating original content for stories. This has increased our engagement and we hope it’ll improve engagement with timeline content once we start posting regularly again next week. Moving forward, we’re going to veer from posting everyday to see how the Instagram/ Facebook algorithm responds to that.

 

Additionally, I’ve been focusing on fine-tuning my photoshop skills! My supervisor got me/ us a photoshop book and I’ve been spending a lot of time at my internship photoshopping lately. There’s a lot to learn as photoshop gets deep.

Promotions & Puppies

Last week we spent time making plans on how to increase social media engagement. We came up with 2 great ideas that we’ll be implementing sometime before the conclusion of my internship. This week we started a “Trivia Thursday” social media trend where we asked followers on Facebook/ Instagram to guess which event a photo was taken at, whoever guesses correctly wins a free professional head shot. I scheduled the post yesterday and comment engagement has already increased in comparison to past posts. Our other idea is to have a free photoshoot contest where anyone who likes, follows, and gives a shout-out on their story will be entered to win. I expect this to attract new followers and increase our engagement a lot, as these tactics have worked great for similar social media pages.

Besides that, I also had the chance to shadow a puppy photoshoot. This was adorable but very challenging. It takes a lot of work to get a hyper dog to sit still, but after capturing what seemed like a thousand photos, we got some great shots and I’m excited for the owner to receive their photos.

 

I hope the scheduling aspect of my job picks up as we start these social media promos.

My Photos

Some shots from my recent shoot. Photography’s been more fun and interesting for me since I’ve grasped an idea of what to actually do.


Social Media Tasks

We’ve re-vamped the entire social media presence and gave a new name to the company. It was fun to be apart of this and I’m happy I could help with this, as it’s something Micah wanted to do for a while but never had time without a social media intern to assist! We’ve decided to stick to a laid-back, friendly, person-next-door type of social media presence. We used a lot of the information I presented in the social media audit I conducted and I’m glad to have been a driving force behind this new social media presence.

I scheduled social media posts for the week on Monday and will probably continue with that tactic in regard to social media posts.  I’m excited to shadow photoshoots next week and start more hands-on photography work of my own.

Screenshot preview of my now completed Social Media Audit:

Week 1 Overview, Week 2 Preview

My project for this past week and next is to read all the way through this “Text book”, so I can learn all the inner-workings of a DSLR camera and general things you need to know about photography and editing. It’s a thick book, but as the title says, it’s made “For Dummies” so it’s been an easy read. I’m about halfway through now and I’ve taken a lot of good notes learned a great deal about photography.

I also had the chance to take some photos and edit them on my own. This was an assessment of my photography skills and will provide a “before” image of what my abilities are, to compare with an “after” photoshoot that I’ll do at the end of the internship and those I’ll actually use for a professional portfolio!

Excited to Start

I’m excited to start working in a couple of hours. I was disappointed to postpone my start date but I’m glad to know my internship was extended to accommodate. Today I’ll be starting an in-depth social media audit to bring a new life to this photography company and attract new clients. Last semester in AGRCOMM 4530, we were assigned to complete a social media audit similar to what my supervisor is asking me to do, so I feel very prepared about my first task.

During this internship, I also expect to expand my photography skills. I love photography but I’ve never done it out of a hobby so I can’t wait to learn in a more professional setting.  In AGRCOMM 4130, we dabbled in PhotoShop and I’m ready to expand those skills as well. With the education I’ve received I feel prepared to start working more in the world of photography and I’m ready to start this new endeavor.